Case Study

Southern Canvas

About the Company

Southern Canvas, a new and fun painting with a twist style art studio tasked us with a quick deadline date to create an entire brand and online presence from scratch in just two weeks time.

Objectives

  • Design a custom logo for client
  • Design a website that reflected the client’s brand and allowed potential customers to RSVP to classes
  • Optimize website for search engines

Requirements

  • Web Design
  • Content Development
  • Graphic Design
  • SEO
  • Business Consultation
  • Technical Support

Graphic Design

Phase 1

We outsourced the graphic design portion to a talented designer named Kacey Holifield. With her expertise, she created a unique branding experience for our client.

Branding

Phase 2

Next, we had to create a brand through which Southern Canvas could have continued growth and development. As it was a unique service based business we had to take a unique approach. Changing some of the client’s original ideas so that prints could soon go into production for advertisements, storefront, and business cards.

Web Presence

Phase 3

We ran into several barriers with the client on design structure in regards to a custom made booking calendar. However, we were quick to compromise and present them with the best economically viable options for our clients to stay in budget. Since all of our web design services come with already integrated SEO they quickly climbed the ranks of several different searched keywords and phrases in the digital Hub City and Petal area.